Before we build a plan, we need to understand the goals of the business. The goals may include some or all of the following:

Revenue & Margin

Customer Acquisition Targets

Customer Loyalty & Retention

Key Initiatives of the Business

Operational Priorities

Market Expansion

Launch of New Product or Service

Thought Leadership

To build a marketing strategy, research will enable us to develop an intimate understanding of your markets, including market size, total available market, buyer personas, buying behavior, and competitive landscape.

The research and the business goals are brought together to inform the strategy.

Next, we will develop a differentiated set of methods for connecting with potential buyers and achieving the business goals, as guided by our research, in clever, efficient and effective ways. These methods are broken down into specific tactics with dates, budgets and individual objectives.

The strategy directly aligns with the goals and revenue targets of the business.

We can help develop and execute your marketing plan, or work on a singular project. We are flexible and focused on results. All work is supported with a detailed plan, cost estimate and timeline.

Digital Marketing

Advertising

Email Marketing

Content Creation

Brand Development

Social Media Marketing

Affiliates & Referral Partnerships